Fundraising tips: how to make a successful campaign
You can start a fundraising campaign but how to make it successful and actually raise money? Here is some advice.
Think like users
When you create something new, like launching a website or creating a payment form, put yourself in the shoes of your users. Think about whether it will be convenient for them. Create your product to be useful for the targeted audience.
Personalize your messages
It’s also important to think about the people you are reaching out to. Supporters should not receive letters from an organization that say “dear friend.” The person will feel that he is only one of many. Each message should be as personal as possible. It’s also important to pay attention to the segmentation of your supporter base. Even if you do not use a CRM system, you can even divide your donors into groups using a simple table. Then each message will be attuned to a specific group of supporters and will generate a greater response.
Use nacometa.com
It is a brand new crowdfunding platform with 0 commission.
And also the service provider ImRix.com will allow you to track all the donations and cash flow, giving all the necessary statistics.